Insly is a no-code insurance SaaS software provider with a global reach. With HQ in London and offices in Tallinn, Warsaw and Vilnius, Insly has grown fast and is backed by well-known investors.
Our mission is to digitalise and connect the $4 trillion insurance industry in order to reduce the cost of insurance for customers and help them access better insurance services.
1000+ insurance brokers and 50+ underwriting companies log into Insly every day to design and launch their insurance products, manage business-critical operations and support writing over €1bn in premiums. But we’re just getting started.
As a Marketing Manager, you will drive our social media strategy, evaluate existing marketing activities, and develop innovative initiatives across digital and omnichannel marketing. Your role will be key in enhancing our visibility, increasing customer engagement, and generating high-quality leads that translate into newly signed contracts.
A strong understanding of the insurance agents' market and the industry's digitalisation process will help you tailor effective marketing strategies, though prior experience in the insurance sector is a plus, not a requirement.
About the role
Key Responsibilities:
Strategy & Analysis – Assess current marketing and social media activities, identify areas for improvement, and develop a more effective communication and promotion strategy.
Social Media Growth – Manage and expand our presence on Facebook, Instagram, and LinkedIn, while creating and publishing engaging content.
Omnichannel Marketing – Broaden our outreach beyond social media by leveraging email marketing, webinars, content marketing, and other communication tools.
Campaign Execution & Optimisation – Plan, launch, and test advertising campaigns (Facebook Ads, LinkedIn Ads, Instagram Ads) to maximise conversions and minimise costs.
Lead Generation – Develop and implement strategies to boost both the quantity and quality of sales leads.
Performance Analysis – Monitor lead acquisition, evaluate lead quality, and report on marketing effectiveness based on newly signed contracts.
Content Development & Collaboration – Work with designers, copywriters, and other teams to ensure high-quality, impactful content.
Trend & Innovation Monitoring – Stay updated on emerging marketing trends, digital strategies, and new promotional opportunities to continuously refine our approach.
What We’re Looking For
Proven experience in managing digital marketing and social media, including running paid advertising campaigns.
Ability to independently design and execute marketing strategies.
Proficiency in advertising tools like Facebook Ads Manager, LinkedIn Campaign Manager, and Instagram Ads.
Experience in lead generation and optimising marketing efforts for contract conversions.
Strong analytical skills with the ability to interpret data and optimise campaigns accordingly.
Creativity, initiative, and a proactive approach to testing new solutions.
Up-to-date knowledge of digital marketing trends and omnichannel strategies.
Understanding of the insurance agents’ market and its digitalisation challenges is beneficial.
Why Insly?
At Insly, we believe in freedom, responsibility, and impact. You’ll have the autonomy to own your work while being part of a high-performance, high-reward team. We challenge the status quo, value creativity, and encourage collaboration at every level—without corporate BS!
We focus on results, not rigid processes, giving you the freedom to work in a way that suits you while maintaining accountability. Our flat structure means no unnecessary hierarchies—you can reach out to anyone at any time. At Insly, people come first. You’ll be surrounded by supportive colleagues and managers who genuinely care about your growth. We also understand that life extends beyond work, so we foster a family- and employee-friendly culture.
Most importantly, we’re passionate about innovation and transforming the insurance industry. If you’re looking for a flexible work environment, the opportunity to make a real impact, and a team that truly collaborates, Insly is the place for you! 🚀